Election 2025: Campaign Roundup - Day 28

Welcome to Day 28 of our Edmonton 2025 Campaign Roundup!

With the 2025 municipal election underway, we'll be bringing you daily updates on all the policy proclamations, platform promises, and political point-scoring from the campaign trail.

As always, our work is entirely funded by donations from residents just like you, so if you appreciate the updates, please consider making a one-off donation or signing up as a supporter for just $10 a month - that's just 36 cents per email!

Campaign Roundup - Day 28:

• This is our last Daily Campaign Roundup email, as tomorrow is Election Day! We hope you found these emails helpful and enjoyed hearing all the news from the campaign trail! If you appreciated the insight and would like to support our efforts on an ongoing basis, please consider signing up as a Common Sense Edmonton supporter for just $10 a month. Our work is entirely funded by voluntary donations, so we greatly appreciate the support.
  
  
• Polls will be open tomorrow from 9:00 am to 8:00 pm. You can find locations - as well as voter information - on the City’s website.
  
  
• With nearly half of Edmonton voters still undecided ahead of Monday’s municipal election, campaign strategists say personal connection remains key. Traditional door-knocking and direct conversations are still the most effective ways to reach voters, though social media also plays an important role. Andrew Knack has drawn attention by engaging young voters through livestreamed video game sessions, while Tim Cartmell’s Instagram reel about bike lanes has reached over a million views. Omar Mohammad, meanwhile, is dominating online engagement with trendy, high-view videos and major ad spending - though experts note that social media popularity doesn’t always translate into votes.
  
  
• Edmonton election officials will count votes by hand this year using a new “round table” system after the province banned vote tabulation machines. Each polling station will have four workers who sort and count ballots twice to ensure accuracy before sealing them and submitting results. With up to 1.9 million ballots to process, officials expect counting to continue into Tuesday, with official results released Friday at 12:00 pm.

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